Web design
For over six years, I’ve had the privilege of working with Hogar Cuna San Cristóbal, a nonprofit organization established in 1992 as the first licensed temporary home and adoption agency in Puerto Rico. I led the design of their website and collaborated closely with their Executive Director and Assistant Director to ensure the visual communication aligned with their mission of providing safe, nurturing care for children in need.
Campaign: Cómo donar recurrentemente
To support the Saca un Tiempito y Dona campaign—led by De La Cruz Agency and featuring Yizette Cifredo and Víctor Santiago, I created a series of instructional social media reels for Hogar Cuna San Cristóbal. These short videos guided viewers step by step on how to set up a recurrent donation, making the process clear, accessible, and action-driven. The goal was to empower potential donors with the information they needed to contribute consistently, reinforcing the campaign’s message and maximizing long-term impact.
Adoption orientation event
For Hogar Cuna San Cristóbal’s Adoption Orientation campaign, I created all the visual artwork used on Eventbrite, Facebook event pages, social media posts, and reels to promote the sessions. Additionally, I set up the digital workflow by configuring the pre-orientation, post-orientation, and final evaluation forms using online tools, ensuring a smooth participant experience. I also designed the official certificate and automated its delivery to orientation participants upon completion.